The client knew they wanted an animal to be the main icon of their brand, but they weren't quite sure which animal would be the perfect fit for their brand identity. I began sketching and exploring different animals such as dogs, cats, and rabbits in various shapes and forms until the perfect character was finally developed.

After careful consideration, a cat that meditates emerged as a charming and adorable solution that perfectly aligned with the client's requirements. The image of a meditating cat not only conveyed a sense of calm and serenity but also added a touch of whimsy to the brand's identity.